Is your site not appearing on Google? There are some steps you can take to make your site more search engine friendly.
Check Your WordPress Search Engine Settings
Go to Settings->Reading and make sure the Search Engine Visibility checkbox is NOT checked.
Install an SEO Plugin
Next, install an SEO plugin like WordPress SEO. This article explains in detail how to install the plugin. When you install the plugin a “tour” or tutorial will run. Make sure you follow through with the tour as it will guide you through adding SEO titles, descriptions and using a keyword. If you missed it, here are instructions for running it again.
Install Google Analytics
Create an account at Google Analytics and add your site. Then install Google Analytics by Yoast.
Write and Wait
Keep adding content in the form of blogs or articles, using keywords that people are searching on and wait – search engine visibility is a process that takes place over time, as long as 6-12 months.
Articles About SEO
WordPress SEO Best Practices for 2015 and Beyond – a must read. Includes how to use keyword research when creating your content.